Fortune Magazine Says Board Games are Back

According to Fortune magazine, as reported on CNN Money’s web site, “Board Games Are Back“. The article says that game and toy maker Mattel is betting that the “Blokus” board game it acquired this year will be a hit. Fortune says that Mattel took on the title to “capitalize on the growing cachet hobby games have with twentysomethings — a demographic that Mattel’s actively pursuing.”

The article indicates that 2008 board game sales climbed 23.5%, to $808 million. They’re expected to grow more this year. That’s perhaps a good sign in our current economic situation. Video game sales have reportedly declined some due to the dip in consumer spending brought about by the economy. Experts think board games may be a “recession-resistant” industry because they’re inexpensive to acquire and provide lots of entertainment.

As someone who enjoys hobby games, this is all good news.


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